Analytics & Reporting

Turn contact center data into decisions your teams can actually use.

DCX helps organizations define the right KPIs, map contact center data correctly, build trustworthy reporting, and connect platform analytics to Power BI, Tableau, CRM, survey, workforce, and business data.

Reporting that starts with the business question

A dashboard is only useful when the metric definition, source data, filters, aggregation logic, and operational interpretation all agree. We help connect those pieces.

KPIs
Definitions + measurement logic
Data
Conversation + business context
BI
Power BI + Tableau
Operations
Dashboards + actionability

What we help measure

DCX can support standard contact center KPIs, custom operational metrics, self-service performance, survey reporting, workforce data, and business outcomes that sit outside the contact center platform.

Demand
Offered
Access
Answer Rate
Access
Abandon Rate
Speed
ASA
Performance
Service Level
Efficiency
AHT
Journey
Transfer Rate
Self-Service
Containment
Self-Service
Agent Escalation
Self-Service
Success / Failure
Experience
Survey Results
Workforce
WFM / Quality

Analytics & reporting services

From KPI definition through data modeling and dashboard delivery, we can support a focused reporting problem or a broader analytics modernization effort.

KPI Definition & Governance

Define the metric, population, interval, filters, denominator, exceptions, and ownership so everyone is measuring the same thing.

Platform Analytics

Work with native contact center analytics, conversation detail, aggregate metrics, queue performance, survey data, workforce data, and operational reports.

Power BI & Tableau

Map platform data into downstream BI tools, define data transformations, align visuals to operational questions, and improve trust in reporting.

Data Integration

Combine contact center data with CRM, campaign, fundraising, customer, survey, or other business data where the operational answer requires more than one system.

Bot & Self-Service Measurement

Measure containment, agent escalation, self-service success, no-match, no-input, data-action failures, timeouts, and other milestone-based journey events.

Reporting Documentation

Document metric definitions, source properties, API fields, transformations, business rules, dashboard ownership, and troubleshooting notes for long-term supportability.

From platform data to operational insight

A reliable reporting model connects source data, metric logic, business context, and the dashboard layer instead of treating reporting as a collection of disconnected visuals.

Contact Center Platform
→
Conversation / Aggregate / Survey / Workforce Data
→
Data Model & Metric Logic
→
Power BI / Tableau / Operational Dashboard

Reporting capabilities we can support

The exact data source and implementation pattern depends on the platform, but the same core disciplines apply across analytics programs.

Conversation analytics mapping Map conversation detail properties and participant/session/segment data to business-facing metrics and reporting logic.
Aggregate metric design Use aggregate data appropriately for interval-based operational KPIs, queue performance, trend reporting, and dashboard efficiency.
Milestone analytics Use flow milestones and custom events to measure containment, escalation, self-service success, failures, no-match, no-input, and other journey outcomes.
Custom attributes & segmentation Use available conversation attributes or business variables to segment reporting by company, business unit, journey, campaign, or other operating dimensions.
Survey analytics Bring post-interaction survey data into reporting so operational performance can be reviewed alongside customer feedback.
Cross-system reporting Combine platform data with CRM, fundraising, campaign, account, or business data when a complete outcome cannot be measured from the contact center alone.
Data validation & reconciliation Compare dashboard output against platform reports, source records, filters, and known test cases to identify mismatches before adoption.
Operational dashboard design Organize dashboards around the decisions supervisors, operations leaders, analysts, and executives actually need to make.

How we approach analytics delivery

We start with the question the business is trying to answer, then work backward into definitions, data sources, transformations, validation, and the final reporting experience.

1

Define

Confirm the business questions, KPI definitions, audiences, reporting cadence, filters, and success criteria.

2

Map

Identify source properties, APIs, attributes, milestones, survey data, workforce data, and business-system dependencies.

3

Build & Validate

Develop the data model and dashboards, compare outputs to source data, test edge cases, and document metric logic.

4

Operationalize

Train users, establish ownership, refine dashboards, troubleshoot discrepancies, and evolve reporting as the operation changes.

Real-world analytics work

DCX supports analytics as part of broader contact center operations, platform optimization, integrations, and customer experience programs.

Genesys Cloud Analytics & Power BI

The AES Corporation

DCX supports reporting and analytics for AES customer care operations, including contact center KPI design, analytics mapping, Power BI integration, operational reporting, bot measurement, customer survey analytics, and custom Genesys Cloud data work supporting routing and workflow requirements.

Genesys Cloud Power BI KPI Design Milestones Surveys Bot Measurement

Analytics works best when it connects to the rest of the environment

Reporting often depends on routing design, integrations, automation, surveys, workforce processes, and the quality of the underlying contact center configuration.

Need reporting you can trust?

Tell us what your teams are trying to measure, where the data lives today, and where the current reporting is falling short. DCX can help define the metrics, map the data, and build a reporting approach that is supportable and useful in day-to-day operations.